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Writing Can Materialize Your Goals

By Catherine Glennie

Writing is a great success strategy - as well as a power-packed way of keeping yourself on track for success, happiness and personal progress.

When we write, we mobilise a multi-sensory moment that not only powerfully activates our inner success mechanism, but starts to magnetise the good things we desire into our lives.

One of my course delegates used this technique to create her own fabulous version of success. Here's Arlene's story:

"I started writing affirmations when I first started a new job in March. It was the first time I had worked for a listed IT company, and, therefore, knew that the targets would be higher than at small IT companies - and they were. My targets at my previous company was R1 million, and at my new company they were R3 million.

"I had to sign a contract stating that if I did not achieve my targets after a six-month period, I would leave.

"This was quite scary because I hadn't ever achieved my R1 million targets at my previous company, and now I had to do three times more than that!"

Instead of allowing the situation to get on top of her, this inspiring Cape Town lady created the following empowering statement for herself: "I am a successful salesperson reaching over 100 percent of target every month/quarter/year."

She started to write this success motto down, filling an A4 page each day. But things didn't go as planned.

"After about two months of writing, I couldn't see any difference, and I wasn't reaching my target. I became very despondent, and stopped writing for eight weeks.

"At the beginning of June, I decided that I was going to start writing again, no matter what, and I was going to commit, even if nothing happened. I needed to catch up on two months' worth of writing - and I did.

"It felt good to start writing again and slowly but surely I started seeing some signs: big quotes I needed to do; more proposal opportunities.

"And then it happened! On July 25, I received an order for nearly R4m. Only a month later I closed another deal, this time for R4.3m. Needless to say, I was ecstatic! I knew it was definitely due to the writing.

"I am now the top salesperson in my company by about 40 percent. Everyone is complaining about how bad business is, and I just continue writing my affirmations."

The success strategy of repeatedly writing down your motto and goals will deliver big result. This story proves it.

Writing is an easy way to materialise your goals. It's easy and can be done most anywhere at anytime, whether sitting quietly at home, waiting for an appointment, or even during your lunchbreak at work.

But Arlene's story demonstrates that the key to making the strategy work is to persist, irrespective of whether it seems to be working or not.

The world we live in has conditioned us to instant results, yet true success has a timeline, and to get what you want you need to commit over time. All the success strategies in the world will never replace the need to keep going.

So this week, join the rank of the top achievers. Whip out that pen and paper and start writing - knowing while others complain and go down, you're writing your way to success.


Catherine Glennie is a motivational speaker. For more details of the talks she gives at conferences, meetings and events, send an e-mail to her at motivator@mweb.co.za, call 011 658 1951 or see her training products at http://www.CatherineGlennie.com

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